Take That Tribute Show Helps a Good Cause

The Felbridge Hotel and Spa treated their guests to a rocking good time on 9th May when they held the That That Tribute night. The concert, part of the hotel’s annual themed evening events programme, featured top Take That tribute band Rule the World, a free cocktail for each visitor upon arrival, a disco and dancing “until the early hours.”

Currently in their sixth year of touring, Rule the World has been hailed as the number one Take That tribute in the world. Their fans include television personality Ricky Tomlinson, entertainer Denise Van Outen and Gary Barlow, lead singer of Take That. The four singers each portray one of the original group members on stage, and they frequently perform with different Robbie Williams tributes to complete the experience of watching the band in their heyday.

Caroline Edwards, Marketing Manager at Felbridge, says they held the show “to provide a really fun night out for our guests.” She adds that it was a smashing success. “The music was absolutely fantastic, it was like having the real Take That performing,” Edwards declares. “It created a real buzz around the hotel, as guests that were not attending the event thought they had seen the real Robbie Williams!”

All this fun also supported the community; money raised from a raffle to win a spa break at their facilities went to Jigsaw South East, their chosen charity for 2014. Jigsaw provides support to bereaved children, young people and their families throughout Surrey, Sussex and surrounding areas. Knowing that “the death or serious illness of a family member can be devastating and bring many challenges into the life of a young person,” they give age appropriate information and support to children during such distressing times.

Edwards says they promoted the concert in a variety of ways, including in their local newspaper, via posts on social media and in a competition to win tickets, but believes online website promotions, social media and e-shots to be most successful. She also notes that any function can go off without a hitch if you think your event through at the beginning.

“Organisation and communication are key when planning an event. Give yourself plenty of time for planning and promotion. Draw up a timescale starting with what needs to happen on the date of the event and work backwards; this will give you an idea of how long you’ll need.”

What are the keys to planning your concerts?